From my audience's verbal response's it is evident that I have attracted/addressed my audience through the following: colour scheme, mode of address, images, and layout. I kept the colour scheme the same the whole way throughout my magazine as I wanted to create a house style The house style represents the festival, party and club theme of the magazine therefore the audience would be attracted to this. I kept the mode of address simple, easy and fun. As an audience of a younger demographic whole indulge in a party lifestyle they may be less academically able therefore writing long articles that are difficult to understand will not have gained there interest. I kept the language easy and simple to read and I planned the article out to be in interview style so as to be more fun and interesting for a young audience to interact with. The images i used such as the contents page displayed images about my entire magazine. The festival and party pictures reflect the tone of the magazine and I made the images stand out more than the text as an audience of affluent workers are more visually stimulated by content on the magazine than worded. The cover star and the feature article star was a young female of the same age group as the audience therefore they are easily related to the music and fashion she is into. Although she is a female the audience targeted is of both genders because it is about the music and music is not categorised by gender therefore is appealing to male and female. The layout of the magazine is simple, it holds a variety of images and text but is not text heavy, the use of less text and bigger pictures is more appealing to the audience as it invites them in visually as to the experience they will have when reading this magazine. I believe I have attracted/addressed my audience as I have taken into consideration many factors that a young demographic looking at dance and club culture magazines would like through the use of a magazine survey of the demographic and by studying comparative magazines of the same genre. Also, being in the social group of an affluent worker myself I have been able to relate to what people of the same age group as me would like and know the type of visual content that they would like.